Free shipping over $99 | Interest Free *no credit check* financing is available!

Underwear Campaign Features Only Normal, “Relatable” Models. Well, Almost.

by Dan Tracer March 28, 2016

Screen Shot 2016-03-28 at 3.50.44 PM

We’re not going to lie — we do not mind when hot, built guys model for underwear advertisements. Everyone is beautiful and all that good stuff, but there’s a reason Michelangelo decided to sculpt David and not David’s portly uncle, Larry.

You’ll get ’em next time, Larry.

Related: What Real Men Look Like In Underwear Ads

But just because it’s objectively appealing to see gorgeous near-naked undie adverts, that doesn’t mean every ad for every pair of boxer briefs needs to feature David Beckham or Tyson Beckford. Variety is the spice of life!

And companies are beginning to pick up on that, attracting attention in the process.

American Eagle recently launched their #aerieman campaign featuring regular guys — well, three regular guys and one chiseled underwear model. Don’t want to shoot too far out of the box, do we?

Related: What Real Gay Men Look Like In Underwear Ads

The ads all feature the tagline “The real you is sexy,” focusing more on being comfortable in your own skin than on looking any certain way.

We applaud the sentiment, but we hope gorgeous models still have a future posing in their skivvies — for own own sake.

Check out the spots below: 

Dan Tracer
Dan Tracer


Leave a comment

Comments will be approved before showing up.

Also in Think

Secrets Of Online Relationships Revealed

by Dan Tracer September 25, 2016

You may have thought online relationships were the exclusive territory of lustful teenagers clawing at adulthood, but plenty of folks get swept away by a virtual Romeo and find themselves in a precarious situation. Is it best to keep the fling relegated to the interwebs and live out the romance novel in your head, or [...]

Continue Reading →

PHOTOS: Gentlemen Of A Certain Age Captured Beautifully In These Erotic Nudes

by Graham Gremore September 25, 2016

“I believe that every age and body type deserves to be photographed,” Olivier Autissier tells Queerty. “I do not just want to photograph ‘beautiful’ people. I want to photograph all types of men. Because aren’t all men beautiful?” Related: Sexy Body-Positive Photo Series Challenges Perceptions Of Male Beauty Autissier lives and works in Paris. He’s been photographing male nudes [...]

Continue Reading →

Road Trip With A Hustler, Gay Acrobats In Love, The Moment You Become A Real B*tch

by Derek de Koff September 25, 2016

Gay acrobat lovers create a truly mesmerizing performance art piece — quite unlike anything we’ve ever seen before: Ever wonder what it’s like to be an Orthodox Jewish gay man? A new documentary called “Who’s Gonna Love Me Now?” will school you right quick: A gay road trip with a lonely middle-aged man and a [...]

Continue Reading →