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The New James Corden Apple Music Commercial Is Soul-Bendingly Bad

by Derek de Koff September 20, 2016


Too meta for its own good, the new ad for Apple Music is so busy making sure you realize it knows that it’s terrible that it forgets not to actually be terrible.

Related: James Corden Fell In Love With A BuzzFeed Try Guy At The Emmys Last Night

You’ll see what we mean when you see the “extended cut” of the commercial below, a two-minute spot featuring comedian James Corden pitching Apple executives’ terrible ideas for the terrible commercial you’re watching, which paradoxically makes the whole thing — “boom” — twice as terrible.

Related: James Corden Channels His Inner Beyonce In Hysterical Lemonade Parody

It features him dressed up as Bowie, Slash, The Spice Girls, and Pharrell, much to the feigned chagrin of the supposed Apple execs, and to the genuine chagrin of whoever happens to be watching the commercial.

That’s about to be you:

Derek de Koff
Derek de Koff


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