About Us


Love and Pride believes every human being is entitled to equal rights.

When you wear Love and Pride, you take a stand for equality.


Love and Pride celebrates the rich diversity of all human beings.

When you wear Love and Pride, you join the celebration.


Love and Pride promotes tolerance and respect for all people regardless of our differences.

When you wear Love and Pride, you help share the message.


Love and Pride is a worldwide venture founded in 2005 to celebrate the transformative powers of passion, creativity and action. The collective dream of a group of artists and entrepreneurs,  we invite designers and brands from around the globe to offer their products to you, our friends and family.

 Love and Pride is the first of its kind – a premium designer online lifestyle destination for people who believe in equality, diversity and tolerance. Our jewelry collections include engagement, commitment, wedding and anniversary rings, necklaces, pendants, earrings, watches and other accessories for women and men. To complete your shopping experience, we offer a curated collection of men’s and women’s fashion, design and gift items, beauty, and personal grooming products.  Sometimes romantic, sometimes serious, sometimes whimsical…our products are always captivating.  Join with us to create change, inspire acceptance and make a difference – Look Good, Do Good. 



Your purchase makes a difference at Love and Pride.  Proceeds from the sales at www.LoveandPride.com are donated to non-profit

organizations that support full equality and civil rights for our community.  Our partners, The Matthew Shepard Foundation, The Human Rights

Campaign and others are shaping a better future for all of us by helping to create a society that is truly diverse and tolerant.  Make a fashion and

social statement with Love and Pride!



Marriage Equality USA Award - June 10, 2014

Matthew Shepard Foundation Essential Piece Award

JCK Designer of the year Award



Love and Pride is the creation of Udi Behr, one of today’s most exciting and original jewelry designers. Udi has won acclaim everywhere from

The New York Times to People Magazine for his iconic Love and Pride jewelry, including Designer of the Year honors from Luxury Magazine. His

unforgettable designs have adorned such stars as Pam Grier, Gwen Stefani, Cyndi Lauper and Sharon Stone. Udi featured collections for the L word, Queer as Folk, Dexter, True Blood and StarTrek